Joe, Jake, Sam, Jeff, GL and myself have been working on our little Christmas break side project. I don't know what took us so long to make one of these....we've been talking about it for a long time. Here is a pic of Sam and GL taking a break.......one of many.....and no it's not snowing in the picture (I wish it was. I'm sick of this 82 degree winter weather!)....I think it's all the sawdust in the air.
-LEJ
STOCKED FOR HOLIDAY
December 11, 2008
We've made a few changes to the shop for HOLIDAY 08. We added a huge mirror, got some new chairs (don't worry we still have the albino alligator couch...and no it's not for sale), hung Moses the albino deer head and replaced all the photo frames above the white cabinet with some black and white photography from our boy Scott Kramer. Most important however is all the new product we just got in. Tons of gear just in time for Christmas.....including: 3 new shoes from ALIFE, new denim from Altamont, new NIKE SB for December, tons of tees, beanies, and amazing leather croc wallets from Diamond Supply Co., new shoes from Lakai, new gold SUPRA skytops, new tees from LRG.....not to mention 3 brand new VIERA new era hats (V-ERA's) new VIERA tees (4 new designs dropping 12/18) and new VIERA decks.....also remember the $25 savings card promotion for every $50 spent in the store (we are still running that till Jan 4th).
Also remember....tomorrow night at 12 MIDNIGHT we are doing our $12 off sale from 12 MIDNIGHT to 2AM (see below post).
-LEJ
SALE THIS FRIDAY AT MIDNIGHT
December 09, 2008
We are having a sale this Friday 12/12 @ 12 PM (midnight) at the shop. It will be $12 off all shoes (including NIKE SB), all tees, jackets, hoodies and pro decks. We also will be releasing the new NIKE SB dunk high QUICKSTRIKE that night! (limited quantities and sizes)...and yes the $12 off applies to them also that night. We also just got in some brand new LRG, ALTAMONT & DIAMOND. **$25 Savings Cards do not apply that night**
-LEJ
MULTIPLE CHOICE
December 03, 2008
THIS IS WHAT HAPPENS WHEN.....
a) You rub honey on your face and go camping at Yosemite park.
b) Come to work late at Viera Ride Shop.
c) Ride a bike in Suntree w/ 80yr old drivers everywhere.
A few weeks ago I posted a pic of James and his new bike. Well..... fixed gear + Suntree = all bad things. James got hit by a car on his way to work. No one knows the details because James does not remember any of it. He suffered a concussion, some bad scrapes and a messed up front tire......but the good news is that he is OK.
-LEJ
NIKE SB DEC 2008
December 02, 2008
Nike SB December release is here. Come check out the two new dunks and the highly anticipated "McFly" TRE.
-LEJ
OLD PIC
December 01, 2008
I was digging through some of my old pics and came across this one......here is a shot of Joe at the VIERA store site just after ground breaking. This picture was taken Jan 7, 2006.
-LEJ
THE LINE UP
November 28, 2008
Here is a shot of Joe handing out tickets for the deck sale this morning at 7:30 AM. I don't think Joe has seen that time of day in a while. Big thanks to everyone who came out to the sale today.....don't forget we are still running the sale this Saturday and Sunday as well (except for the decks.....those sold out in a couple of hours). We will still have new shoe styles for $49, Buy One get one tees, and the $25 Savings cards.......so hit us up.
-LEJ
